Your website should be helping you acquire new customers, and keep existing ones happy. A seamless booking process, and timely communication with your customers is essential to achieve this.
Every obstacle a customer faces when attempting to book an appointment is a chance for them to abandon the whole process. When designing your customer experience you want to make the path between their desire for a service at a specific time, and them receiving and paying for that service to be as seamless as possible.
Sometimes these gaps where customers leak out are easy to see, a lack of any of these features will cost you customers.
Easy automatic booking that is integrated into your website reduces customer leakage, and keeps your customers data out of the hands of big tech companies.
Automatic appointment reminders reduce no shows, and 72% of customers expect these reminders1.
Seamless rescheduling helps to prevent cancellations and helps you utilize your space, and your staff's time to the fullest.
Other gaps are harder to see, and only become obvious after rigorous testing, talking with your customers, and staff. No website is perfect when it has first launched, and if your website hasn't been updated since it was launched you are losing customers in a thousand hidden ways.
Losing customers who abandon a booking because they need to make an account.
New client specials exist but aren't visible until reaching the booking page
Wedding/grad season services are not prominently featured during peak booking times
You deserve a complete platform that manages all of this for you. With a complete digital platform from Hargrave Tech we will work continuously to build a website that is driving growth for your business. Does your current website do that?